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Our web design process
We want to know who you are, what you do and what your value to the world is. We’ll take a deep dive into your business so we’re positioned to act as an extension of your brand throughout the process.
In the initial onboarding stage, we will host an interactive discovery session where, together, we place a focus on understanding the challenges to address, business goals to achieve and how we can provide you with an industry-leading website. Together, we’ll review your project brief, take a look into your competitive landscape and officially kick off your new project.
Based on your discovery session, we’ll map out a clear sitemap and create wireframes for your website.
This is where we decide the structure — planning the sections your website needs and determining the most effective layout based on research and the latest industry trends.
Taking inspiration from websites you admire, outstanding examples in your industry and analysing your competitive landscape, we’ll create a structure that sets the foundation for your vision and objectives.
We craft mood boards that explore a variety of styles and themes, giving you a clear vision of your website’s potential look and feel.
Every mood board is thoughtfully assembled to reflect your brand’s identity and enhance your new website’s impact. From selecting colours that spark the right emotions to defining font styles and cohesive themes, every detail is tailored to bring your vision to life.
Next, your project will go to the design stage. All designs are custom, with no templates, and completely bespoke to your business, brand, industry and goals.
We encourage you to share the designs with your team and relevant stakeholders to gather feedback throughout the design journey and our tech stack makes collaboration across teams seamless.
Based on your feedback and our guidance, we will iterate on your designs before full sign off and progressing to development.
Once the designs are signed off, we bring them to life. This stage transforms Figma files into a fully functioning website. We build to the highest standards to ensure your website works perfectly across devices and browsers. (Learn more about how and why we build websites the way we do here)
Here, we add dynamic elements like animations to elevate the user experience, engage your audience and set your website apart from the competition. We’ll also integrate your Content Management System (CMS), meaning you and your team can manage and update content effortlessly without the need for a developer. While your website can stand independently, we’re always here to provide support whenever you need us. (Why “Project Independence” is important to us)
Once the website is developed, our team will thoroughly test it internally before handing it over to you for feedback, now that it’s alive and ready for your input.
Throughout this process, we offer ongoing support to address any last-minute adjustments or enhancements you might need. We can also help with any copywriting requirements and content population.
Once the website is populated and fully tested, we're ready to launch. With everything in place, we ensure your website is not only launch-ready but primed to make an immediate impact.
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