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A branding agency in Manchester creating enduring brands that leave a lasting impression

A unified brand identity ties your platforms together, creating lasting recognition that captures attention.

It’s how your audience sees you, connects with you, and chooses you. A powerful brand sets the stage for trust, loyalty, and growth.

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Massey & Harris branding showing the orange logo, signage and social media posts
Massey & Harris logo variations on coloured backgrounds, with an illustrated figure holding a letter H, on orange

Our Capabilities

Brand Strategy

Brand strategy is your game plan for standing out. It’s about nailing your purpose, mission, and values while carving your spot in the market. By digging into market research and audience insights, we help you build a clear, consistent identity that resonates and drives results. This is the foundation that guides everything, from messaging to marketing moves.

Tone of Voice

Brand tone of voice is your brand’s personality in words. It’s the lens which everything else is built through. Get it wrong, and your message is forgettable. Messaging is the heart of your brand, it drives clarity, connection, and standout campaigns.

Brand Design

Brand design is how your brand comes to life visually, think logos, colours, fonts, and more. It’s about turning your brand’s personality into a striking, cohesive look that sticks. From marketing materials to packaging, every detail works together to boost recognition and showcase what your brand stands for.

Brand Implementation

Brand implementation is where your brand comes to life. It’s about rolling out your strategy and design across every touchpoint, from websites to campaigns. This step ensures consistency, boosts recognition, and reinforces what your brand stands for, everywhere it shows up.

Why Influx?

What sets us apart? Every detail, every element we create is designed to grow with your business. We combine precision and passion, layering obsessive creativity with thoughtful execution to craft brands that last. It’s all about the details.

Manuka brand identity applied to business cards, a lanyard, colour swatches and a laptop
Massey & Harris advertising board with colourful artwork on a city street

Every detail, every step, designed to deliver

Discovery

Following an in-depth discovery session to explore your goals and vision for your brand’s look and feel, we’ll create a range of initial concepts. These will vary in colour, style, and complexity, serving as a foundation for discussion and guiding you toward the perfect direction for your brand.

Development

Once you’ve reviewed the initial concepts and aligned on the direction we’re going, we will then begin to develop these ideas further ready for the next round of amends ready for feedback.

Revise

At this stage, we’re getting close to the final design, this will be where we refine the developed designs and getting ready to present your new brand.

Finalise

With your approval of the refined design, we’ll prepare and deliver your complete brand package, ready to launch and make an impact.

Massey & Harris

A UK leader for the design and manufacture of playground equipment

Client
Massey & Harris
INDUSTRY
Playground Manufacturer
Project
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Massey & Harris branding showing the orange logo, signage and social media posts
Digital support, delivered.

Full service agency from start to finish (and beyond)

Influx is a Manchester-based agency providing expert web design, branding, lead generation, and ongoing support to businesses worldwide. Our integrated services are designed to complement each other, creating cohesive solutions that deliver measurable results.

From building tailored websites and enduring brand identities to implementing data-driven marketing strategies, we help businesses attract, engage, and convert their audiences effectively. Every project is crafted to support growth and unlock new opportunities.

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Looking for a branding agency?

Wherever you are in the world, we’re here to help.

Start a project with us or get in touch to explore how we can help grow your business today.

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FAQs

Frequently asked questions

01
What does a branding project include?

A branding project covers one or more of four areas: brand strategy, brand design, tone of voice and brand implementation. You pick what you need. We follow four stages of discovery, development, revision and finalisation, so you see ideas early and have time to shape them.

02
We already have a logo. Do we still need a rebrand?

Not necessarily. Many businesses have a logo that has grown with them. We can create a new identity, refresh the one you have, or unify and strengthen what already exists so it works harder. We start by looking at what is working before we suggest changing anything.

03
What is brand tone of voice and why does it matter?

Tone of voice is your brand's personality in words. It shapes your website, emails, proposals and campaigns, so every message sounds like you. Without it, copy drifts between writers and becomes forgettable. We define the voice, then show your team how to use it.

04
Who will I work with during a branding project?

You always have a dedicated account manager as your single point of contact for communication and requests. They work closely with our designers and strategists, so feedback reaches the right person and nothing gets lost between you and the team doing the work.

05
What do we receive at the end of a branding project?

You receive a complete brand package, ready to launch. The contents depend on the services you chose, and can include your strategy, tone of voice, visual identity and guidance on using them. You approve the refined design before we prepare the final files.

06
How do you make sure the brand is used consistently?

Brand implementation is the rollout. We apply the strategy and design across your touchpoints, such as your website, campaigns, marketing materials and packaging. Consistent use builds recognition. It keeps your brand looking and sounding the same wherever customers meet it, from a first search result to the box that arrives at their door.

07
What affects the cost of a branding project?

Cost depends on the scope, the amount of design work, the deliverables you need and your timeline. A full identity costs more than a refresh. Every proposal is tailored to your goals. Use our Project Planner to start, and a member of the team will get in touch.

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