Influx Digital

Social Media Advertising

40% of consumers now use social media to influence their purchasing decisions.

According to the latest statistics, over 40% of consumers now use social media to influence their purchasing decisions. With over third of the World’s population active on Social Media and user numbers set to hit almost 3 billion by 2020, social commerce is fast becoming one of the strongest channels for retailers, currently worth over $30 billion worldwide and growing daily.

For today’s brands, social media is no longer just about conversation and content; with it’s powerful advertising possibilities it’s now a firmly established channel for customer acquisition, remarketing and engaging existing fans/customers to support retention programs.

However, in such a crowded and continually growing space, making your voice heard and getting your brand in front of the people who matter has never been harder.

One way to ensure that the right audience is exposed to your brand is with paid social ads. Unlike standard content which has an incredibly limited shelf-life and no guarantee of being seen, paid social ads allow you to ensure that specific, relevant audiences are targeted for set periods of time. With advanced options for audience targeting, paid social ads allow you to reach highly segmented audience groups with common demographics to ensure that your brand is seen by the right people at the right time.

Whatever your budget and campaign objectives – reach, engagement or conversions, our paid social ads experts can help you to succeed by harnessing the power of the channels that are best for your brand.

Facebook

The world’s most popular and heavily used social media channel. Currently boasts an impressive 18% market share and an incredible 1,870 million active users. A great channel for every kind of media which offers great flexibility for every type of advertising content.

Instagram

Boasting an estimated 4% penetration, image sharing platform Instagram is a great platform for reaching audiences based on their interests with graphical content and currently experiences superior engagement compared to similar platforms.

Twitter

With 317 billion users, the micro-blogging platform continues to see massive popularity and supports text, image and video content.

Snapchat

Although at 300 billion users the immensely popular disappearing image and video platform comes in behind Twitter, it is estimated to have the highest level of consumption after Facebook, holding second place in terms of time spent on the platform.

Youtube

Video sharing platform Youtube continues to enjoy massive popularity with over 1.5 logged in viewers visiting the site every month and consuming an average of over 1 hour of video per day – on mobile devices alone!

Ready to get started with Paid Social Media Advertising? Call now on 0161 935 8484 or click here to contact us online.

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What We Do

  • We design and build great websites to market our clients, they are all built with users in mind from simple one-page flyer sites, to content managed WordPress builds and eCommerce juggernauts.

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  • Digital Marketing is all about getting the most from your website online from Google and search results, to Google Ads and pay per click advertising, creating content and making it easy for your website to convert enquiries and generate sales.

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  • For many businesses, Social Media can be the start of a conversation with a potential new client or an ongoing communication between existing clients, customer services and reviews. Powerful for B2C and can also be an important branding exercise for B2B.

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  • In modern-day marketing, the term branding means a lot more than a logo and name. Things like brand integrity and continuity are essential to building a powerful and trustworthy brand that carries gravitas on a local, national or worldwide playing field. We can support your business with all aspects of branding and design.

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Contact
Welcome to Influx Digital, an advertising agency dedicated to helping brands online.
82 King Street
Manchester
M2 4WQ
United Kingdom
info@influxdigital.com
0161 468 2612